KFC - KFCEINE 2.0

For the second year of KFCeína, KFC and Ogilvy Miami transformed an irresistible craving into a love story. Inspired by classic Hollywood romantic films, the campaign draws a playful parallel between the overwhelming feeling of being in love and the uncontrollable urge to eat a piece of KFC’s fried chicken. Instead of explaining the concept, the film lets audiences feel the drama, desire, and passion caused by “KFCeína,” turning a simple craving into an epic romance.